Why Healthy Eaters Fall for Fries

June 29, 2013

LAST Tuesday, Connor Moran, a limit-the-red-meat, increase-the-greens, eat-salad-for-lunch kind of guy, stopped into a Bronx Dunkin’ Donuts for his usual black coffee, no sugar, no cream.
He walked out with a sandwich of egg and bacon between two halves of a glazed doughnut.

Such is the puzzle of the food industry: American consumers, even otherwise healthy ones, keep choosing caloric indulgences rather than healthy foods at fast-food restaurants.

NYTimes

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